Facebook Groups and Online Communities

Some of the best places to reach readers aren't public feeds but communities: Facebook groups, forums, subreddits, and Discord servers where parents, teachers, homeschoolers, and comic fans already gather.

Find the right communities

Look for groups where your readers talk about what they read:

• Parents of young readers and reluctant readers
• Teachers and librarians
• Homeschool families (classic literature is popular)
• Jane Austen, Korean culture, gothic fiction, and other fan communities
• Comic creators, if you want to share craft and the Factory

Be a member first

Communities are not billboards. Most have rules against self-promotion, and members can tell when someone joined only to advertise. Read the rules, then participate: answer questions, recommend books (including other people's), share useful resources.

Share when it helps

When someone asks "What's a good way to introduce my 10-year-old to the classics?", a thoughtful reply that mentions your book — alongside other good options — is helpful, not spam. Be open that you're the creator.

Offer something useful

Free resources are welcome in most groups: a printable reading guide, discussion questions, a coloring page, or a template for other creators. Our free templates and book reading guides are examples.

Consider your own community

Once you have readers, a small group or newsletter community of your own can become your most supportive audience — the people who buy on launch day and tell their friends. Your email list is the simplest version.

Mind your time

Communities can swallow hours. Pick two or three where your readers really are, and check in on a schedule.