Series, Bundles and Box Sets

One of the most reliable ways to sell more books is to give readers more books to buy. A series, a bundle, or a box set turns one sale into several. Here's how to make the most of a growing catalog like a shelf of illustrated classics.

Organize your books into series

Readers think in series. Group your books in a way that makes sense — by author (all of Jane Austen), by theme (Korean classics, gothic classics), or by age (young readers). Give each series a consistent cover design so readers instantly see the books belong together — see covers that sell.

Link them on Amazon

KDP lets you connect books into a series, so Amazon shows readers the other books in it. Fill in the series name and number consistently across your books.

Bundles you can sell directly

At events and on your own store, offer bundles:

• "The Jane Austen set" — all your Austen titles together.
• A "first three books" starter bundle.
• A book plus a signed print or a reading guide.

A small bundle discount gives readers a reason to buy more at once. See selling direct vs. Amazon.

Collected editions and box sets

When a series is complete, a collected edition — several stories in one larger volume, often as a hardcover — can be a great gift product. Ebook box sets are another option.

Cross-promote inside every book

The last page of each book is prime real estate:

• "If you enjoyed Emma, meet Anne Elliot in Persuasion."
• Covers of other books in the series.
• Your website and newsletter.

Price the first book to open the door

Some creators price the first book in a series a little lower, or run occasional promotions on it, because readers who love book one go on to buy the rest at full price.

Tell your list

Every new book in a series is a reason to email your readers about all of them — see build an email list.